Sales Training

PharmaCare Strategies offers comprehensive training programs for pharmaceutical representatives who will serve specialty health channels with an emphasis on long-term care. Sales training provides an overview of the channel and familiarizes each participant with its associated components, terms, reimbursement structure, and key decision-makers. The entire training program is customized to incorporate long-term care issues that are specific to the disease states and brands that each representative will be promoting, including nursing home regulations and reimbursement scenarios that provide a competitive advantage or may hinder access to the medication. Representative will have the opportunity to practice messaging and create territory business plans so that they are ready to implement immediately upon completion of training.

Training components include:

  • Overview of the specialty market
    • Demographics of the specialty patient
    • Regulations impacting prescribing decisions specific to the brand and disease state
    • Key decision-makers in long-term care
  • Communication techniques to maximize brand uptake by key decision-makers
  • Reimbursement
    • Medicaid, Medicare Part B & Part D training for pharmaceutical executives and sales forces
    • Complete training on formulary managements, PDLs, and utilization management tools